In IT naming of resources has been around for quite some time. In some of the early days IT personal was using super hero names, constellation names, etc. to name their servers. That was when the number of servers count was equal or less than your fingers. Over the years the number of servers has went up which required using naming convention. Another need for the naming convention was also the different role each server had. Of course with the coming of the cloud the result is that even more resource started to be generated. Strangely though we haven’t changed much our guidelines for naming resources much compared to how we did it on-premises. But may be it is time to change them?
Runbooks in System Center Orchestrator require some organizing in order to be more easily managed. You can read how to do that in Automation–System Center 2012 – Orchestrator Best Practice Series–Naming Conventions by Jim Britt.